It really is worth it, but you need to keep it real.
- Strengths – What are our 3 biggest strengths?
- Weakness – What are our 3 biggest weaknesses?
- Opportunities – What are the 3 biggest opportunities we can succeed with in the next 6 months?
- Threats – What three things do you worry about the most?
- The Plus Question – If you could change 1 thing about the agency, what would it be?
